This course looks at the relations of an organisation within the market, including those with customers, other stakeholders and their social responsibilities. Each section gives the student a clear framework in which to review the approaches taken by market-oriented companies in a competitive and changing environment.
It provides an understanding of the approaches of marketing-orientated businesses and describes how to collect data and analyse the market-place. Packed with examples from real business, self-assessment exercises, assignments and task-based activities, this course will enable students to more easily develop their knowledge and skills.
On completion of your course, you will receive a certificate:
Market Relations Diploma issued by Stonebridge Associated Colleges, to view a sample of the college’s award, please click here.
On completion of this course you will be eligible to join the following Professional Associations(s):
On successful completion of your course your qualification is awarded. You will receive an attractively presented Diploma or Certificate issued by Stonebridge Associated Colleges, this will also allow you to use the letters SAC. Dip. or SAC. Cert. after your name.
Stonebridge Associated Colleges is one of the leading (and biggest) distance education colleges in the U.K and internationally. We have many thousands of students studying with us at any one time from locations all over the world. Our diplomas will always count towards your future, and will improve your prospects of future employment or higher level study etc. by proving that you have studied to a certain level, that you have proficiency in your chosen subjects and that you are interested in your field of choice. Education is always an investment in your future and you will find this to be the case with our qualifications in your jurisdiction.
There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.
All course fees, inclusive of all payment plans including our Premium Credit Limited option, must be settled before certification can be ordered.
*You will have access to the course for 24 months.
SECTION ONE - MARKETING ORIENTATION
Unit 1: Marketing and the Marketing Concept
Unit 2: Marketing and the Business Environment
SECTION TWO - STAKEHOLDERS AND SOCIAL RESPONSIBILITIES
Unit 3: Stakeholders and Marketing Communications
Unit 4: Responsibility to Society
SECTION THREE - ANALYSING THE MARKET
Unit 5: Competitive Position
Unit 6: Types of Data
Unit 7: Survey Planning
Unit 8: Analytical Techniques
SECTION FOUR - THE COMPETITIVE PROCESS
Unit 9: Market Features
Unit 10: Strategies
Unit 11: Market Structures
Assessment Method
After each lesson there will be a question paper, which needs to be completed and submitted to your personal tutor for marking. This method of continual assessment ensures that your personal tutor can consistently monitor your progress and provide you with assistance throughout the duration of the course.
What's Included
What's Included
This course looks at the relations of an organisation within the market, including those with customers, other stakeholders and their social responsibilities. Each section gives the student a clear framework in which to review the approaches taken by market-oriented companies in a competitive and changing environment.
It provides an understanding of the approaches of marketing-orientated businesses and describes how to collect data and analyse the market-place. Packed with examples from real business, self-assessment exercises, assignments and task-based activities, this course will enable students to more easily develop their knowledge and skills.
On completion of your course, you will receive a certificate:
Market Relations Diploma issued by Stonebridge Associated Colleges, to view a sample of the college’s award, please click here.
On completion of this course you will be eligible to join the following Professional Associations(s):
On successful completion of your course your qualification is awarded. You will receive an attractively presented Diploma or Certificate issued by Stonebridge Associated Colleges, this will also allow you to use the letters SAC. Dip. or SAC. Cert. after your name.
Stonebridge Associated Colleges is one of the leading (and biggest) distance education colleges in the U.K and internationally. We have many thousands of students studying with us at any one time from locations all over the world. Our diplomas will always count towards your future, and will improve your prospects of future employment or higher level study etc. by proving that you have studied to a certain level, that you have proficiency in your chosen subjects and that you are interested in your field of choice. Education is always an investment in your future and you will find this to be the case with our qualifications in your jurisdiction.
SECTION ONE - MARKETING ORIENTATION
Unit 1: Marketing and the Marketing Concept
Unit 2: Marketing and the Business Environment
SECTION TWO - STAKEHOLDERS AND SOCIAL RESPONSIBILITIES
Unit 3: Stakeholders and Marketing Communications
Unit 4: Responsibility to Society
SECTION THREE - ANALYSING THE MARKET
Unit 5: Competitive Position
Unit 6: Types of Data
Unit 7: Survey Planning
Unit 8: Analytical Techniques
SECTION FOUR - THE COMPETITIVE PROCESS
Unit 9: Market Features
Unit 10: Strategies
Unit 11: Market Structures
Assessment Method
After each lesson there will be a question paper, which needs to be completed and submitted to your personal tutor for marking. This method of continual assessment ensures that your personal tutor can consistently monitor your progress and provide you with assistance throughout the duration of the course.
What's Included
What's Included
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